Cactus Media is a performance-based promoting firm targeted on buyer acquisition and pay-for-performance campaigns. They intention to drive most income and income to associates, whereas additionally growing their shoppers’ on-line model presence and yielding excessive returns on funding. We’re comfortable to current them within the September Companion Highlight!
Q: Are you able to give us a high-level overview of Cactus Media?
A: Cactus Media has been in enterprise since 1999, and over time now we have developed some deep roots within the digital advertising and marketing area. We work intently with manufacturers serving to drive incremental site visitors by means of our advertising and marketing companions. We assist manufacturers create seasonal promotions that resonate effectively with our viewers.
Cactus Media works with hundreds of various influencers, bloggers, show, e mail, and loyalty companions providing all kinds of options throughout many verticals. Cactus Media’s proprietary ad-tracking expertise permits a seamless advert integration freed from cost, whereas associates have the mandatory instruments for operating a marketing campaign. With no setup charges concerned for manufacturers and no signup charges for associates, Cactus has effectively positioned all stakeholders to maximise gross sales and providers in addition to maximize advert income earnings.
Q: What are a few of the prime methods your organization promotes manufacturers?
A: Cactus Media works with influencers and bloggers that generate site visitors by means of inside on-site placements, inside newsletters, and throughout all social platforms. Moreover, we work with show, e mail, and loyalty companions. We provide all kinds of publicity by means of our advertising and marketing companions that may be run throughout a number of channels.
As everyone knows, not all associates are equal by way of high quality and quantity. Having a seasoned staff at Cactus Media permits for strong information and experience by means of affiliate media curation that aligns with our shoppers’ manufacturers by reaching their focused viewers by means of myriad promotional strategies.
Q: What’s the complete attain of Cactus Media’s viewers?
A: By means of our advertising and marketing companions, we collectively have entry to tens of tens of millions of U.S. shoppers. Our attain runs broad and deep by means of our influencers and bloggers. Cactus’s attain expands to 40+ nations targeted on 25 main verticals with the assistance of 20,000+ affiliate companions to achieve our manufacturers’ core viewers. Our established world community has had a profound affect on our shoppers’ advertising and marketing initiatives in achieving consumer acquisition and increasing their world presence.
Q: Which verticals carry out the perfect with Cactus Media?
A: We don’t give attention to any particular vertical. That mentioned, we’ve discovered probably the most success within the well being/magnificence and subscription/membership verticals. When manufacturers provide unique promotional reductions or coupons, our advertising and marketing companions actually gravitate in direction of that.
Q: Are you able to inform us a few profitable marketing campaign you’ve run within the final six months?
We ran an unique marketing campaign with a diaper continuity program providing 40% off to shoppers. The provide was effectively acquired and we exceeded the shopper’s expectations. We labored with our mommy bloggers and influencers and generated a buzz across the promotion resulting in nice success.
Q: What’s one thing distinctive about Cactus Media?
A: Cactus Media has been in enterprise virtually 1 / 4 of a century. That’s a testomony to our focus, resilience, and dedication to our manufacturers and advertising and marketing companions. Over time, now we have seen many adjustments within the business and now we have been capable of adapt whereas offering worth add to our shoppers. We look ahead to continued success within the years to return.
Q: What business developments or insights would you prefer to share with manufacturers?
A: Because the business continues to adapt to an ever-changing panorama we see many alternatives forward. Social media and content material creators proceed to be the forefront of digital advertising and marketing. Cactus Media presents the publicity essential for manufacturers, and we’re able to sort out your subsequent advertising and marketing alternative.
TUNE prospects who want to work with with Cactus Media can request an introduction immediately by means of Join within the TUNE platform.
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Tie Davidson is a 16-year veteran within the Affiliate Advertising area, and is the brand new Partnerships Supervisor for TUNE, Inc. Earlier than becoming a member of TUNE, Tie labored for a number of well known affiliate networks and cell platforms the place he specialised in constructing scalable long-term partnerships . Tie at the moment resides in Brooklyn, NY and spends his spare time as an area meals influencer and blogger.