By Kelsey Johnson Could 10, 2022
Our usually launched new options and updates all come immediately out of your suggestions. Take a look at what’s new.
Get extra out of your AWeber account if you sustain on the latest function releases — requested by and constructed particularly for patrons such as you.
All Current AWeber Updates
Leap on to an replace:
Monitor Gross sales from Your Shopify Retailer
Along with Stripe, PayPal, and Etsy, now you can additionally see all your Shopify retailer’s gross sales immediately in your AWeber account. Monitor your gross sales in opposition to your e mail advertising campaigns to see what drives essentially the most gross sales. Then, over time, proceed to test your studies so you are able to do extra of what works.
You may see your Shopify gross sales in three locations:
1. The dashboard gross sales chart
A dashboard widget displaying gross sales, which incorporates Shopify gross sales.
2. Particular person subscriber exercise
Shopify gross sales proven as an inventory merchandise underneath a subscriber.
3. The ecommerce report
Shopify purchases within the Gross sales tracked over time report.
Use your studies to make extra gross sales
The easiest way to enhance your advertising is by monitoring what works — and there’s no higher solution to inform what works than seeing your gross sales.
Ship emails together with your latest releases, in style merchandise, and low cost codes. Then, keep watch over your gross sales and monitor when your prospects have a tendency to purchase — and what they’re shopping for.
As soon as you discover the times, instances, reductions, and merchandise that drive essentially the most repeat gross sales, you may ship your prospects the emails they need, when they need them.
Easy methods to discover your Shopify gross sales
If you have already got your Shopify retailer related, you may log in and take a look at your studies. Or in case you use Shopify and also you haven’t arrange the combination but, get related now.
Monitor Gross sales from Your Etsy Retailer
Now you can see all your Etsy retailer gross sales immediately in your AWeber account. Use this information to enhance your e mail advertising and make much more gross sales.
If you happen to’re an AWeber buyer and you’ve got the Etsy integration arrange, now you can see your Etsy gross sales information in three locations inside your AWeber account:
1. The dashboard gross sales chart
2. Particular person subscriber exercise
3. The ecommerce report
You should use this info to see which emails triggered the Etsy gross sales, to establish tendencies of what’s working in your emails, and to see how your retailer is doing.
The advantages of seeing your Etsy information in AWeber
Understanding your present prospects is essential to creating extra gross sales on Etsy. Conservatively, you’re 3 times extra prone to promote to an present buyer than to a brand new one.
Electronic mail is a superb solution to promote to individuals who have already purchased from you. One Etsy vendor and AWeber buyer studies that 50% of their gross sales are made out of sending common emails.
Testing, monitoring, and your e mail studies is one of the best ways to grasp what your prospects wish to see in your emails. As soon as you discover the instances, cadence, and content material that drives essentially the most repeat gross sales, you may ship your prospects the emails they need, when they need them.
Easy methods to discover your Etsy gross sales in AWeber
If you have already got an Etsy account related, you may log in and take a look at your studies. Or if in case you have an Etsy retailer and also you haven’t arrange the combination but, get related now.
Skip a step: While you join your Etsy retailer to AWeber, your Etsy prospects will routinely be added to your major record in AWeber.
A Contemporary New Look For The Message Editor
The following time you log into your AWeber account, chances are you’ll discover that the message editor has modified. All the identical performance is there, nevertheless it has moved out of your approach so you will get all the way down to writing your emails with out distractions.
Component navigation on the facet
The “transfer,” “copy,” and “delete” buttons are in a brand new place.
You’ll not see blue and black containers surrounding the row / factor you’re engaged on. As a substitute, you’ll see a lightweight grey line on the proper facet of your factor. The row may have a lightweight blue field surrounding it solely in case you are immediately engaged on that individual row.
Within the new model, it’s a must to hover over the part to see the transfer, copy, and delete choices.
Take a look at what modified:
With fewer visible distractions, you will get your subsequent e mail despatched quicker than ever.
We’ve mixed the Header and Paragraph parts so now you can create headers immediately throughout the paragraph factor.
Take a look at what modified:
Copy-and-paste from a separate doc in seconds
Do you draft your emails in Google Docs? Microsoft Phrase? Apple Pages? Elsewhere? It’s extraordinarily simple to repeat these e mail drafts and paste them immediately into the AWeber message editor.
Check out the message editor at present — updates included — and tell us what you suppose.
Now you can navigate round your account with just some keystrokes! The brand new Fast Actions Menu will get you the place you’ll want to go in seconds — with two clicks or with out ever leaving the keyboard.
What’s the Fast Actions Menu (aka the Fast Menu)?
The Fast Actions Menu is a popup menu with shortcuts that convey you immediately the place you’ll want to go inside your AWeber account. Wish to create a brand new message, add subscribers, or overview your campaigns? You may get immediately there rapidly utilizing the Fast Menu.
The menu may even present you keyboard shortcuts that you need to use to get round your account much more simply.
Merely click on on “Fast Menu” in your facet navigation or choose command (⌘) + Ok in your keyboard.
Then use one of many 3 ways you need to use the brand new Fast Menu to maneuver round your account.
Within the Fast Menu, a shortcut keystroke is listed subsequent to every motion. For instance, “Create a message” is related to “Shift + M.”
Which means, typing “Shift + M” will instantly direct you to create a brand new message, as proven above.
These keystroke shortcuts will solely work when you’re on a dashboard display screen. When you’re within the message or touchdown web page editor (or throughout the search operate of the Fast Menu) “Shift + M” will merely work as a capitalized M.
Study all of them and transfer round your account like a professional (saving tons of time in the long term).
Right here’s an inventory of the keyboard shortcuts:
You may scroll via to see choices like “Go to messages,” “Create a touchdown web page,” and extra.
Click on on considered one of these choices and you can be dropped at the suitable web page. So, for instance, in case you select “Create a message,” you’ll end up in a brand new drag-and-drop message with the latest template you selected.
Are you aware precisely what motion you need? Seek for it as a substitute of scrolling. Utilizing the highest search bar, you may seek for key phrases like “message” or “touchdown web page,” and likewise non-direct key phrases like “e mail” and “assist.”
The Fast Menu will nonetheless get you the place you’ll want to go.
Watch a demo
What shortcuts would you want?
That is just the start of the Fast Actions Menu. Is there an motion you’re taking each time you log in that you just’d wish to see on this record? Tell us by filling out this suggestions kind.
An RSS feed is a straightforward URL that features updates out of your web site, podcast, YouTube channel, Etsy retailer, and so forth. You should use RSS feeds in AWeber to create lists of your current updates while not having to repeat and paste textual content or add photos.
Now, the RSS factor can do one thing even higher — it would replace dynamically (in actual time). Which means irrespective of if you ship your e mail, solely the latest info can be included.
Right here’s what modified:
What’s a dynamic RSS feed?
“Dynamic” (vs “static”) means one thing updates in accordance with pre-set circumstances — on this case, the circumstance is when your e mail is shipped.
So, earlier than if you added the URL to your static RSS feed, it could pull in the latest posts, movies, or merchandise as of the second you added the RSS feed to your e mail (or clicked refresh). With a dynamic feed, it pulls in the latest posts, movies, or merchandise as of the precise second you ship the e-mail.
For instance, if in case you have printed a weblog put up between the time you created the e-mail and the time it’s despatched, the brand new weblog put up will nonetheless present up within the e mail you ship! Cool, huh?
Don’t have your individual RSS feed? Strive utilizing a dynamic RSS feed generator like SnipRSS to create one with content material from different sources that you just wish to share.
What’s the important distinction between dynamic and static feed updates? Dynamic feeds replace routinely.
Which means, one of the best ways to make use of them is with campaigns — your automated emails.
So listed below are 3 ways to begin utilizing Dynamic Feeds at present.
1. Embody your current weblog posts in a welcome e mail
You have to be sending welcome emails to your new subscribers.
And now you may add your latest weblog content material to your welcome emails with none further work.
How? Add the dynamic feed factor to a number of of your welcome emails, pop in your weblog’s RSS feed, and select what number of posts to indicate (I like to recommend a minimum of three so your new subscribers can take a look at your stuff).
Right here’s what it might appear to be in your emails (new subscribers would all the time see the latest posts out of your weblog):
2. Embody your current YouTube movies in a welcome e mail
Do you create movies on YouTube? Why not ship a welcome e mail together with your most up-to-date YouTube content material, too?
You may add your YouTube channel URL to the RSS factor to convey up your current video content material. Add your video feed to the identical e mail as your blogs, or perhaps a distinct welcome e mail.
Right here’s what your YouTube feed would appear to be in an e mail, once more all the time with essentially the most just lately printed movies:
Word: Wish to embody only a playlist as a substitute of each video? Add your channel and playlist info to this URL and add it to the feed factor:
https://www.youtube.com/feeds/movies.xml?playlist_id=[YOUR PLAYLIST ID HERE]
3. Ship weekly (or month-to-month) Etsy updates in minutes
Electronic mail is understood for making you an common of $38 for each $1 spent. Since your e mail record is full of people that already know you, such as you, and have perhaps even bought from you, emails are important for brand new Etsy gross sales.
So ship an everyday e mail, both weekly/bi-weekly or just when you have got a bunch of recent stuff in your retailer.
With the dynamic feed, it’s fairly easy too. Design as soon as, copy your emails, and ship when you already know your retailer has new merchandise uploaded.
Right here’s how:
- Design an “updates” e mail to signify your retailer. You need it pretty generic — so it is smart irrespective of which merchandise you add.
- Add your Etsy retailer into the dynamic feed factor and select what info you wish to add.
- Every time you wish to ship a brand new e mail, copy the latest e mail, overview it for any small modifications you may wish to make, then schedule or ship it. This could solely take a few minutes.
Your common emails might look so simple as this and nonetheless drive new gross sales:
1. Create a brand new draft Message or open an present Message.
2. Drag and drop the RSS factor into your e mail:
3. Then, add an RSS feed or just your YouTube account or your weblog’s URL into the sidebar.
You’ll be proven a number of feed choices:
4. Select “Dynamic Feed” as your Feed Kind.
5. From right here, you may edit the way you need your feed to look.
Select the variety of feed objects, format, shade, class, and what you wish to present — picture, description, creator, date, and so forth.
After you have your feed the way you need it, you may ship or schedule your e mail — or add it to a marketing campaign.
Check out dynamic feeds and tell us what you suppose!
How are you going to make use of the dynamic feed choice in your emails? Strive it out and tell us the way it went.
Up to date Stories: A Quicker and Simpler Technique to Get Helpful Information
Reporting is the #1 approach that can assist you enhance your e mail advertising. By studies, you may decide which emails are working, who your prospects are, who’s signing up, and even which days of the week are only.
The data to assist information your success ought to all the time be helpful and readable in a look — wherever you’re.
Current updates imply our reporting does simply that — in three essential methods:
- Graphs and charts are simple to learn rapidly
- You may test reporting on any machine simply
- Consolidated studies include info that helps you write higher emails
What’s new in AWeber studies?
Your studies at the moment are quicker to make use of and simpler to grasp.
Take a look at what’s new:
- A model new map reveals your viewers’s location on a neighborhood and international scale
- Bigger and less complicated studies aid you perceive your information at a look
- Sortable tables aid you establish tendencies and discover the data you want
- Consolidated studies and easy accessibility to filters and actions present the the data you need and want, with out distraction
- All studies work on any of your gadgets — it doesn’t matter what they’re
We hope these updates will aid you write higher emails and make extra gross sales.
What can I do with this new reporting?
Graphs and tables are fairly — however their energy comes from the data they’ll present you. So what are some simple takeaways you will get in a look?
Establish your finest performing content material
Properly, for starters you may establish profitable emails — perhaps attributable to higher content material or calls to motion (CTAs) — from higher-than-normal click on charges.
For instance, this “Opens over time” chart for October reveals a broadcast that’s despatched weekly. An identical variety of folks open this e mail every time it goes out, leading to pretty similar-sized spikes.
The “Clicks over time” chart for a similar time interval and record has extra and better spikes in early October than later. This might point out that the printed despatched in early October appears to have had a extra compelling provide than the others.
Use information like this to find out what sorts of content material, offers, and CTAs finest resonate together with your viewers, and ship extra emails with what they like.
Establish location tendencies rapidly
The placement map affords a snapshot of massive image worldwide international locations information, in addition to states and cities. Verify it each from time to time to see the place — actually — your viewers is situated.
There are a few issues you are able to do with this information.
Establish success: Did you lately attend an occasion in particular person in one other metropolis? You may have a look and see in case your model is spreading by phrase of mouth, which might present as extra subscribers in that individual metropolis.
Converse in your viewers’s language: Do you have got a number of prospects in a rustic that doesn’t communicate your native language? Chances are you’ll wish to keep away from sophisticated language that doesn’t translate nicely. Or section customers and ship everybody an e mail of their language.
Ship advertising emails primarily based on location: Discover you have got a bunch of recent subscribers in California? Create a section of California-only subscribers and ship them a hyper personalised e mail with references they’ll perceive and even a private low cost code.
All in all, realizing the placement of your subscribers helps you acknowledge them as folks as a substitute of merely numbers.
Verify your studies!
We advocate checking your information utilizing these studies a minimum of as soon as every week to see in case you can glean any helpful info, establish tendencies, and aid you to create a greater e mail technique that makes extra gross sales.
Word: Did you like the previous reporting system? It’s nonetheless out there. While you’re in your studies display screen, merely click on “Again to Traditional Stories” within the higher proper nook and also you’ll be introduced again to our legacy reporting view.
7-day Black Friday Marketing campaign Template
Black Friday and Cyber Monday drive extra gross sales for many firms than every other time of the yr. Clients have their bank cards out and want to spend — so long as they get a deal.
You don’t even need to promote Christmas presents to get Black Friday gross sales. If you happen to promote an on-line course or providers, you may nonetheless provide a sale and leads who’ve been on the fence about shopping for are prone to make the plunge.
However, ugh. Writing all these emails to get consideration in peoples’ inboxes? That’s a number of work.
Not anymore! We constructed a 7-day marketing campaign template so you may ship emails and get these gross sales with out a lot work. That is the way it begins:
Beginning with a lead-up the Saturday earlier than Black Friday, and ending with a Cyber Monday promotional e mail — this marketing campaign has your week coated. It contains dynamic content material for personalization, model new header designs, and a number of pre-written copy. However they’re your emails — make any changes you want.
It’s fully free to make use of with any AWeber account.
Useful 404 for Unpublished or Disabled Touchdown Pages
What’s a 404? 404 error or 404 not discovered is a standard error in websites throughout the online. It usually occurs if you click on a hyperlink, however there’s no web page related to that individual hyperlink — which may occur for numerous causes.
For instance, if in case you have created a touchdown web page utilizing AWeber’s builder, however haven’t printed it but (or have unpublished it) the hyperlink related to that web page will present a 404 error.
Do you know that 404 pages will be designed? Properly, we’ve designed ours to clarify why the web page didn’t load. Plus, it has helpful info on learn how to create an interesting touchdown web page that makes you cash. Right here’s the way it appears to be like:
The touchdown web page builder is included in each AWeber account.
While you promote merchandise in emails, social media, or different locations on-line, typically you wish to hyperlink on to a purchase order pop-up as a substitute of a product touchdown web page.
Give it some thought: Your e mail doubtless already serves as a gross sales web page — with a product picture, description, and worth. Sending your potential prospects to a touchdown web page the place they need to click on “Purchase now” once more means doubtlessly dropping out on gross sales.
Now, in case you promote utilizing AWeber ecommerce + Stripe, you may hyperlink on to your gross sales web page’s order kind pop-up. When the shopper clicks, they’re instantly directed to enter their bank card info. No distractions.
Right here’s the way it works to your prospects:
Prepared to make use of the hyperlink? After you have a product arrange in your AWeber account, click on “Order Kind” after which click on to repeat the Order Kind Hyperlink. Merely paste it in your e mail or anyplace else you’re selling your sale.
Tip: Get new merchandise arrange in minutes and begin promoting from anyplace utilizing this direct-to-payment hyperlink. After the acquisition, you may redirect prospects to a different website or just a thanks web page.
Cost Quarterly Recurring Funds
Chances are you’ll already provide subscriptions and fee plans in your touchdown pages — to make purchases simpler and usher in common revenue. Now, along with charging weekly, month-to-month, or yearly, you too can set recurring funds on a quarterly foundation.
Coaches and instructors might have new, in-depth content material each three months, slightly than month-to-month. Now, they’ll cost purchasers on a quarterly foundation — matching the content material launch. Coaches also can provide quarterly funds for a course, with a reduction off their month-to-month charge.
Service suppliers might discover themselves in an identical state of affairs. In case your tasks take a number of months to finish, quarterly retainers might go well with your corporation mannequin higher than month-to-month ones.
Even podcasters and paid newsletters can use quarterly funds — by providing a three-month recurring advert spot, charged 4 instances a yr.
Do quarterly funds make sense with your corporation mannequin? Supply one to your purchasers now with Aweber ecommerce.
Make Your Touchdown Web page A Homepage
Don’t have an internet site? No downside! Now you can simply set a touchdown web page to be your homepage — aka the principle web page of your new web site.
Right here’s how: Arrange a touchdown web page you wish to use as a homepage. Within the web page settings — underneath the area settings — toggle “Set as homepage” to on.
Your homepage can be accessible at [YOUR ACCOUNT].aweb.web page or [YOUR ACCOUNT].aweb.web page/house. For instance, financialbiz.aweb.web page.
Or, you may purchase or join a website simply, immediately in your AWeber account. Then you may arrange your touchdown web page to indicate at your area.
For instance, in case you purchased or related the area myfinancialbiz.com, your touchdown web page — really, your new web site — can be accessible at http://myfinancialbiz.com/.