Throughout our newest webinar on “The state-of-the-art of Aggressive intelligence in 2022“, CI knowledgeable, Founder and Managing Accomplice at UBERBRANDSCI, Luis Madureira, demonstrated the depth of the intelligence hole and the results on organizations and CEOS.
Watch the three min recap video:
As defined through the session, between 2009 and 2019, the hole between the critically vital info that CEOs and high administration wanted, and what was really delivered remained the identical in all areas : buyer, monetary, model and popularity, threat or threats, worker benchmarking, analysis, improvement and innovation.
This hole didn’t scale back in 10 years, so the place will organisations be by 2029? Will the hole lower ?
Based on Luis Madureira, it is not going to.
The covid pandemic bolstered and highlighted the necessity for CI as firms are confused, disoriented and have to make sense of their aggressive setting.
As a consequence of these difficult occasions, one out of 5 CEOs has modified jobs and one out of these 5 has really being dismissed. The C-suite is searching for one thing to assist them navigate their aggressive setting efficiently, and that is the place aggressive intelligence comes into observe.
To observe the complete webinar, click on right here.
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