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Why Product Managers Have to Run Story Mapping Classes with Groups | by John McDonald | Jun, 2022


Let’s talk about why story mapping is required to create a shared understanding of how your workforce can give attention to the best consumer tales.

The “Map” that so many product groups are lacking, is collaboratively wrought consumer tales

  1. As a product supervisor you aren’t giving your self the required time to suppose by who your customers are, what they need, and the way these desires thread right into a narrative journey by your product. And due to this, you don’t have any method to create any form of up-front iterative launch technique, since you don’t have a holistic image of their journey.
  2. You by no means took the time to create a shared understanding amongst the bigger workforce (which incorporates anybody concerned with the creation of the product in addition to inner stakeholders). Many people suppose that detailed documentation in JIRA or Confluence, or a ten web page product necessities doc is what’s required to create shared understanding, but it surely isn’t. Documentation isn’t a correct stand-in for dialog.

Documentation isn’t a correct stand-in for dialog.

So how can we maintain from falling into this entice? The reply is deceptively, embarrassingly easy. Discuss to one another!

Your designers and engineers will love you.

Your clients will love you.

You boss will love you.

It’s good to outline a product improvement course of that features story mapping.

You want extra time.

You want the time of different folks.



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